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Toolkit File

Message Cards (Juvenile Justice)

Pragmatism, Brain Architecture, Air Traffic Control, Maze, Levelness, Scale, Gears
Toolkit File

Sample Blog Post (Juvenile Justice)

Blog posts provide an opportunity to influence public discourse by introducing a reframed perspective to the online community.
Toolkit File

Sample Tweets (Juvenile Justice)

Even micro-messages can be opportunities to frame your communications more effectively.
Toolkit File

Talking Juvenile Justice Reform: Using Strategic Frame Analysis® Can Shift Public Discourse

Just want the gist? Start here.
Toolkit

Telling Stories Out of School: Reframing the Education Conversation through a Core Story Approach

This toolkit is designed to help leading voices in the education sector to build support and cultivate demand for an excellent public school system by building public understanding of issues such...
External article

Why framing matters—and polls only give you so much

How people think, in addition to what they think is critical to effective communication, but polls are not great ways to understand the how question. Polls are also not always effective in...
Toolkit File

Talking Points: ECD (Jacksonville)

Talking points for communicating about child development and adverse childhood experiences in Jacksonville, FL.
Toolkit File

Talking Points: CMH (Jacksonville)

Talking points for communicating about child mental health in Jacksonville, FL.
Toolkit File

Talking Points: Education (Jacksonville)

Talking points for communicating about the education system’s role in children’s health and wellbeing in Jacksonville, FL.
Toolkit File

Talking Points: Foster Care (Jacksonville)

Talking points for communicating about foster care in Jacksonville, FL.
Toolkit File

FAQs (Jacksonville)

Stay on message in the face of tough questions.
Toolkit File

You Say, They Think (Jacksonville)

Anticipate how messages go astray — and see how to keep them on track.