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Framing Resource

Election Year Framing – Question 7

How do we remain hopeful and aspirational?
Report

Is It Care, Or Is It Work?: Cultural Mindsets of Care Work in the United States

The future of care work is at a crossroads where new frames and narratives have huge potential to shift public thinking. During the COVID-19 pandemic, care was in the spotlight, and with that came...
Report

Five Trends in Public Thinking about Care Work

How we talk and think about care in the United States has significant bearing on how care is organized in our society—impacting families, communities, and the economy. If we are to continue to...
External article

Beyond soundbites: issue framing in election season

The noise of a presidential election season makes it hard to avoid getting lost in the weeds of political rhetoric when communicating about the issues we work on. Right now, communicators must...
External article

Why the Parents’ Rights Movement (Still) Matters | Opinion

The parents' right rhetoric is powered, in part, by three distinct but inter-related cultural mindsets—implicit ways of understanding and making sense of the world.
Report

Changing the Story of Child Sexual Abuse Prevention: Building a More Effective Narrative

Child sexual abuse (CSA) is preventable. There is strong evidence that programs focused on preventing abuse before it happens are effective, but these programs can be a hard sell for a...
Report

Methods Supplement: Changing the Story of Child Sexual Abuse Prevention: Building a More Effective Narrative

In this supplement, we describe the research we conducted in which we designed and tested frames to address the challenges and leverage the opportunities in public thinking about child sexual...
Toolkit

Child Sexual Abuse Prevention Toolkit

The materials in this toolkit support those in the field to be better equipped to talk about CSA in ways that invite greater support and understanding for prevention. These materials can,...
Toolkit File

Quick-Start Guide to Framing CSA Prevention

This quick-start guide is designed to give a broad range of communicators support in strategically framing their CSA prevention efforts. It includes guidance on how to avoid common...
Publication

Self-Made Individuals and Just Labor Systems: Public Thinking about Work in the United States

Workers in the United States face enormous challenges within the economy as it is currently structured. If we are to achieve a fundamental shift in power in favor of workers, rather than...
Report

Six Trends in Public Thinking about Work in the United States

Is the current system of work in the United States—which many experience as insecure, unequal, and disempowering—amenable to a fundamental power shift in favor of workers, away from...
Report

WorkShift Methods Supplement

This supplement provides detailed information on the research that informs the first release of FrameWorks’ WorkShift! project on reframing work and labor in the United States. Below, we...