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Report

Orchestrating Systems and Remodeling Reform: Reframing Education Reform with Simplifying Models

People tend to to think that "teachers are the system" and that the education system is "broken beyond repair." Metaphors can help us reframe education reform.
Report

From the Mouths of Babes: How the Media Frames the Issue of Child Oral Health

This report examines more than a year‘s worth of news coverage on this issue (from August 2008 to November 2009) from more than a dozen newspapers nationwide. The findings from this work serve...
Report

The Illogic of Literalness: Narrative Lessons in the Presentation of Race Policies

Findings from several survey experiments with registered voters demonstrate that order matters significantly in overcoming racial resentment to elevate support for policies that address...
Report

Every Picture Tells A Story: An Examination of Racialized Visuals and their Frame Effects

Is there a difference between images that explicitly depict Black children and visuals that more subtly cue the issue of race?
Report

Advancing Support for Child Mental Health Policies: Early Results from Strategic Frame Analysis™ Experimental Research

This report reviews the effects of frame elements (values, child development principles and explanatory metaphors) on child mental health policy preferences.
Report

Competing Frames of Mental Health and Mental Illness: Media Frames and the Public Understandings of Child Mental Health as Part of Strategic Frame Analysis™

This report examines 80 news articles focused on child mental health drawn from large and regional newspapers May 2008 – May 2009.
Report

Understanding Public Thinking About Child Mental Health

This report examines the differences between the ways that experts and the general public think about mental health and mental illness in young children.
Frame Testing Recommendations

Talking to Business Leaders About Early Childhood Development

This Message Brief offers advice for talking to business leaders about the importance of early childhood development.
Report

Preventing Child Abuse: FrameWorks’ Analysis of Framing and Messaging

This MessageMemo offers communications strategies to advance a policy agenda that will prevent and reduce child maltreatment.
Frame Testing Recommendations

Framing Early Child Development

This Message Brief offers the most essential considerations when framing early childhood issues.
Report

Framing Child Poverty by Telling a Development Story

To build support for ending child poverty, we need a powerful framing strategy. This Message Brief offers guidance from the Core Story of Early Development.
Report

Having Our Say: Getting Priority, Transparency and Agency into the Public Discourse on Budgets and Taxes

This second phase of research uses group discussions to test potential reframes that were generated in the cognitive interviews. This method helps to show how Americans negotiate these issues in...