Report / Sep 15, 2011
People, Polar Bears, and the Potato Salad: Mapping the Gaps Between Expert and Public Understandings of Environmental Health
DOWNLOADPeople, Polar Bears, and the Potato Salad: Mapping the Gaps Between Expert and Public Understandings of Environmental Health
DOWNLOADThis report lays the groundwork for the larger reframing project by comparing expert perspectives on environmental health with those of average Americans. Data from interviews with both expert and lay informants are compared to examine gaps in understanding that can ultimately be addressed through strategic communication strategies.