Report / Feb 4, 2009
Like Mars to Venus: The Separate and Sketchy Worlds of Budgets and Taxes
DOWNLOADLike Mars to Venus: The Separate and Sketchy Worlds of Budgets and Taxes
DOWNLOADThis report uses cognitive interviews to investigate Americans’ thinking about budgets and taxes- both as separate issues and as they relate to each other. FrameWorks researchers found that the concepts of budgets and taxes remain largely unconnected in the minds of Americans. This gap in public understanding is explored and possible opportunities for reframing this issue are suggested.