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Report / May 7, 2014

Getting to the Heart of the Matter: Using Metaphorical and Causal Explanation to Increase Public Understanding of Climate and Ocean Change

By Andrew Volmert

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Getting to the Heart of the Matter: Using Metaphorical and Causal Explanation to Increase Public Understanding of Climate and Ocean Change

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This report summarizes research findings on how empirically tested Explanatory Metaphors and Causal Explanations can help the public understand the complex science of Oceans and Climate Change in ways that our previous research shows is not available to them otherwise.