Skip to content
FrameWorks UK
Announcements

A New Story About Homelessness In The United Kingdom

Homelessness can affect a range of people, with disadvantaged groups at greater risk. Yet most people think it is the inevitable result of poor life choices.
Date
May 22, 2018

Homelessness can be visible or hidden. It arises from problems in our social structure, like a lack of affordable housing and wage stagnation, and it affects a range of people, with disadvantaged groups at greater risk.

Yet most people think homelessness is simply about rough sleeping—and as the inevitable result of poor life choices by middle-aged men, young people, or abused women.

Advocates in the United Kingdom are working to tell a new story about homelessness to help the public understand what it really is, whom it really affects, and what society can do about it. To support this work, the FrameWorks Institute released a new report to reframe the conversation about homelessness in the United Kingdom and build support for the policies and programs that can address and prevent it.

Issues
Economic Justice Housing Poverty

Related content

Framing Resource

Talking about homes: what we can learn from homelessness and poverty research

How we talk about homes matters. We all have power as communicators to tell a story about homes that will build understanding and support for solutions to make our housing system better.
Toolkit

Where We Thrive: Communicating about Resident-Centered Neighborhood Revitalization

If you want to build support for place-based initiatives and communicate effectively about neighborhood revitalization—and in the process change the public narrative about the root causes of...
Report

Research Methods Supplement – Where We Thrive: Communicating about Resident-Centered Neighborhood Revitalization

A description of research methods and supporting data, offered in supplement to the Where We Thrive Strategic Framing Brief