Framing in Practice

Framing has been instrumental to my communications work at the National Equity Project. The reminder to be intentional with framing has brought increased rigor but also confidence to my communications efforts. Thinking about a message from the perspective of framing helps me align our messages with a greater (data-backed!) movement rooted in justice.

I'm such a FWI superfan. It has changed the way I see + do systems work! I also include FrameWorks readings/recordings/assignments in my Advanced Change Management and Policy Practice (Macro MSSW Course) at the University of Tennessee! I'm invested in helping the next generation of systems thinkers/creators understand the power of framing!

On behalf of the Bureau of Tobacco Control team, I just wanted to thank you for leading a thoroughly engaging and interesting webinar for our Division staff this week! I’ve been in no less than five meetings since the Wednesday webinar during which several staff have been saying it was one of the best (or THE best) trainings they’ve participated in.

This is the most helpful webinar I’ve been to perhaps ever. I want to rewrite all of our policy fact sheets and other documents now.

Fantastic resources - thank y’all so much FrameWorks Institute! I’m using some of this new work in a session TODAY during our Health Equity Research Intensive.

Every time I read or hear something from FrameWorks, I learn something new that makes my work better. And I read FrameWorks materials a lot – so that’s saying something!